October 2007 - Posts

  • Making Quieter PCs

    PC noise levels is a topic that I hear about on Direct2Dell from time to time. Silent/Quiet Computers: Sound levels in decibels from user pchris has been a popular idea  on IdeaStorm since the day after it launched in February. Recently it's gotten some traffic in the media as well. IBM and HP have an ongoing squabble on the server side. The New York Times  recently approached it from a consumer angle.

    Seemed like a good time to provide some Dell perspective. To do that, I chatted with Jeff Demoss, one of our acoustical engineers on our business client products team for some insight. Couple of things he made clear:

    • Making a PC quieter is a balancing act. Anyone can make a product quieter by removing fans at the expense of reliability. There are lots of key factors that come into play: performance, mechanical design, thermal issues and reliability are a few of them. Of course, overall system design is key as well. Design materials matter-even the rubber feet on a system can impact the amount of noise a system emits.
    • Overall noise levels are important, but so is sound quality. What does sound quality mean? A sound doesn't have to be loud to be annoying. Cutting down on the annoyance factor can be more important than reducing noise level in a lot of cases.

    I'll save discussions around thermals, reliability and performance for future posts and just focus on acoustics today. Lots of customers tend to think of overall noise level.  While that's definitely important, and we design our products to adhere to global acoustic standards, there are certain types of noises-rattles, modulations or tones-that aren't acceptable at any level.  Overall, Dell tries to focus on both noise levels and sound quality.

    PCs need to be quiet because they aren't just PCs anymore. Today, they  are increasingly becoming multimedia hubs that fulfill any number of roles in a household. Using a noisy system in a dorm room, apartment, or even a dedicated room in a house diminishes the experience.

    Jeff told me he's part of the team that looks at acoustics from a business client system perspective. We also have teams that work on larger products like our servers. On the consumer side, we're already implementing many of these improvements on some of our XPS notebooks and desktops and we'll look to do more of that in the future. We have engineers in many of our global design centers who contribute to these efforts. 

    So what have we done up to this point? In the design phase, we try to think about how a customer will use a product (will the desktop system be used under a desk or on top of one for example). We also think about materials and components we can use to dampen noise levels, such as solid state drives. From a technology perspective, many of our products utilize ambient temperature sensors  along with algorithms that precisely control fan speeds to optimize thermal and acoustic performance. When possible, we try to use larger fans since they can cool more efficiently at lower noise levels. We test our systems and many components in our acoustics lab that's located here in our Austin campus to help us meet and exceed worldwide regulatory requirements. 

    PC acoustics are a broad topic that affects any number of products we sell. Moving forward, I'll work to get members of our acoustics engineering teams to weigh in on Direct2Dell, and will set up a vlog or two to introduce you to some of the folks doing the work and give  you a look into their labs.

  • More on Simplifying IT

    Today marks an important milestone in Dell's drive to make technology easier for customers to deploy and manage.

    At the Gartner Symposium today in Orlando, Michael spoke to more than 500 CIOs about Dell's strategy for simplifying IT and the benefits that it will have on our environment. He also introduced solution designed explicitly to make IT simpler for businesses and organizations: on-demand desktop streaming

    Update: 10/11—Here's a vlog of remarks Michael made yesterday at the Gartner event.

    <a href="http://media.dellone2one.com/dell/October2007/gartner.flv"><img src="http://direct2dell.com/photos/my_photos/images/31565/300x225.aspx" border = "0" width="300" height="225"></a><br /><a href = "http://media.dellone2one.com/dell/October2007/gartner.flv">View Video</a><br />Format: flv<br />Duration: 6:37

    Format: flv
    Duration: 6:37
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    To be clear, this isn't the first step we've taken toward simplifying IT. If you think about it, Dell's entire heritage is built on the concept of simplicity—we enter a technology market, simplify the products and the way they're delivered, and drive cost out...to the delight of our customers.

    So who better than Dell to lead the charge toward simplified IT? It's our goal to make technology easier for customers to deploy and manage, and to deliver cost savings that they can put toward innovation in their organizations.

    We've engaged every Dell employee around the world to seek out the complexity that vexes our customers and find ways to make it simpler.  We're also telling our story to illustrate the key points of this exciting initiative here that Lionel recently blogged about. Today, we also launched a Lightning Rod on IdeaStorm asking you how we can simplify IT. To find all the details in one place, check out www.dell.com/simplify

    We're training our sales teams and we'll host a series of events worldwide that introduce customers to our approach to simplifying IT. For us, simplicity is serious business. 

    Today's announcement builds on the progress we've already made this year toward reducing IT complexity for customers:

    For small businesses, we launched a line of desktops, notebooks, printers and services that build maintenance services INTO the systems. And we introduced a storage area network that makes advanced storage easy and attainable for small and medium businesses.

    Even the acquisitions we've announced aim to simplify IT. We're strengthening our remote monitoring and management offerings by bringing Silverback Technologies on board, and our acquisition of ASAP Software will simplify software licensing, compliance, renewal and asset management for our customers.

    But we aren't stopping there.

    We also launched today our online IT Simplification Self-Assessment, which helps customers determine exactly how much complexity they face in their environment. It measures efficiency at every stage in the IT lifecycle, manageability through each layer of the IT stack and the level of flexibility you have in your environment.

    And we're piloting an IT Simplification Assessment Service that will outline a customized plan to help you simplify IT year by year, based on your budget, to achieve milestones in a timeframe that works best for you. Stay tuned for details...

    The ways things are going—with data, devices and the sheer number of people online growing like crazy—IT complexity will only get worse if we don't do something about it. The way we see it, simplifying IT is the best way to drive value for our customers. Period.  So that's exactly what we're doing.

  • On-Demand Desktop Streaming

    Today at the Gartner IT Symposium, one of the products we launched is our On-Demand Desktop Streaming solution for customers in the United States.

    Essentially, it is a Dell-tested and validated solution where operating systems, applications and data are streamed to groups of diskless desktops from a shared PowerEdge 2950 server over a Gigiabit Ethernet network.

    The client portion of the solution is based on OptiPlex 745 or 755 systems. Besides not having a hard drive, these clients have all components that are in a typical PC—a processor, memory, on-board graphics, etc. This means that end users can expect similar performance that they would get on a local PC.

    Because the OS, application data, user-level information and data files reside in the data center, IT adminstrators can easily manage client hardware and image files from one place.

    Bharath Vasudevan and Aaron Prince from the Solutions Engineering team walk you a demo of a 100-client setup and show this differs from some of the Blade PC solutions being offered by some of our competitors.

    <a href="http://media.dellone2one.com/dell/October2007/fcs.flv"><img src="http://direct2dell.com/photos/my_photos/images/31474/300x225.aspx" border = "0" width="300" height="225"></a><br /><a href = "http://media.dellone2one.com/dell/October2007/fcs.flv">View Video</a><br />Format: flv<br />Duration: 6:54

    Format: flv
    Duration: 6:54
    Downloads
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    We're not a solution intended for everyone—it's for specific environments for medium and large commercial and institutional customers. The On-Demand Desktop Streaming solution is the first in a series of products that will be part of our standards-based Flexible Computing Solutions strategy.

  • New Category: Simplify IT

    I've made some changes to the category list on Direct2Dell. First off, I consolidated Servers, Storage and Enterprise into one new category called Simplify IT. The new category will serve as the home for the group blog that covers everything from corporate desktops, notebooks and workstations to server and storage.

    You will hear from M. Lee Sellers, Glenn Keels and others from our corporate client and server and storage product teams. As the category name suggests, our folks will try to emphasize how our corporate products and services take some of the complexity out of computing for companies of all sizes. For a bit more context on where this fits, take a look at the content on www.dell.com/simplify.

    We've also created a Simplify IT category on IdeaStorm as well. We welcome any ideas you have that you think will make your life easier—whether you are a small business owner, a CIO, or an employee in the IT group of your organization.

    Update 10/8: I forgot to mention an important point. Anyone interested in following updates in the Simplify IT category can get the RSS feed here.

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